Design, Hosting, Maintenance, Marketing - The Four Elements Your Website Needs

While there is no limit to what a website can include, there are four elemental needs shared by all successful sites. Even the most basic sites need a template design and content layout. In order to be accessible online the files must be hosted on a server. There must be content - text, images, video - on the site and there must be a way to update that content. Finally, a successful site must be accessible to readers, so it must rank well on search engines and social networks.

By focusing on the essentials and packaging them into a single fixed rate, Encompass offers you everything. Because your rate is fixed, the door is open for you to really improve your web content, rankings and design. We invite you to experience the freedom of this all-encompassing service.

Website Design & Redesign

Every business has a website. But it is short-sighted if you fail to understand that websites need to be redesigned on a regular schedule. Every two to three years is a good rule of thumb for redesigns. The reason for this is the steady evolution of Internet technology and design. Here are two examples. First, when the first websites were designed, computer monitors defaulted to a display width of 800 pixels. So sites were typically designed to fit in that space. Today, monitors display a much wider image. In fact, it's likely you don't even have the option to view the web in a 800 pixel width. Any sites still at that width are making poor use of available real estate and look obsolete.  Second, more recently Internet browsing has moved to mobile devices (iPhones, netbooks, Blackberries, etc). This has created new display demands not predicted even a few years ago. Sites that want to be successful are adapting and evolving regularly.

We challenge you to embrace the value of the evolving website design. Encompass includes a redesign every-other-year. We can start the redesign as soon as you sign up. And you're on track for the next upgrade in two more years. If you've been putting off your redesign because of the cost, Encompass is your solution. 

Website & Email Hosting

In order to be accessible on the Internet your website files have to be hosted on a server... somewhere. You could host them in your basement on your own box. Or, if you care about security, you could use a service like Encompass and host them in "the cloud". There are many, many hosting providers but a lot fewer offer personal customer service. We answer the phone and have trained technicians available if you ever have a question about your hosting service.

Encompass hosting includes email hosting. Your basic rate includes up to 25 email addresses with anti-spam and anti-virus protection. Join Encompass and experience the peace of mind knowing your web and hosting services are under one roof and you have the luxury of knowing our experts are only a phone call away.

Website Maintenance

With Encompass there are two fast ways to manage your website's content.

CMS

Our Content Management System is a powerful tool that allows you to access your site pages and make changes in real-time. We have a growing number of web apps (or modules) that are included with the CMS including photo galleries, blogs, latest news lists, a calendar and more. Training and support is all wrapped into the Encompass service package.

Use Our Web designers

We understand you won't always have the time to edit your site yourself. So our web designers are available to make your changes. Simply call or email us and we'll take care of the edits. Turn-around time is 24 business hours.

Remember, maintenance is all included, so you are free to make updates as often as you like!

Website Marketing

Website marketing didn't used to be that crucial. Now that everyone is online and every one of your competitors has a website, the reality is web marketing is now essential. You have to be doing it because everyone else is. Encompass includes both SEO and social media marketing support.

SEO

Successful sites rank high on Google, Yahoo and Bing. Has your site fallen in the rankings? To be effective, search engine optimization should be an ongoing process. Encompass includes monthly SEO by our skilled TIP marketers. We will improve your rankings through content optimization, keywords, backlink building, landing pages and more.

Social Media Setup and How-To Support

In the same way everyone is on the Internet, they are all using social media in one form or another. To be seen, successful websites go where the eyes are. This means Facebook, Blogger, Flickr, LinkedIn, Twitter etc. And these sites incorporate social media plug-ins to encourage sharing of their content. With Encompass, you'll have assistance setting up your social media presence and we can help you find the answers if you have questions about the options and services each social media service offers. Remember, you can also upgrade your Internet marketing with a Personal Internet Marketer.

With Encompass, you are in good hands today and moving forward. Take advantage and get the service package that offers Everything.

What Isn't Included

What isn't included? While Encompass includes everything your site needs for sustained, successful growth, the following additional services are available at additional cost.

• Application / Program Development & Database Design
• Dedicated Social Media Marketing
• E-commerce
• Full IT & Infrastructure Support
• Dedicated SSL

The Not-So-Fine Print: The monthly fee is guaranteed not to be increased in the first 12 months. We ask for a 1-year commitment. After that, the service agreement may be terminated at any time by either party.